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Showing posts from April, 2017

China translates all the foreign brands I

As someone may know, the first thing that international brands do to enter China's market is to name themselves Chinese version names. It turned out that some of them really did a great job on naming and let's have a look at some famous brands and their names in China. 1.coca cola(可口可乐) The translation is actually very good. The Chinese version sounds like the original one and it even conveys the idea that one drink can make people happy.  2.pepsi(百事可乐) Since Pepsi is a kind of coke, in the four-letter translation, the last two letters are the same meaning happy. But Pepsi did a even better job by saying that one drink can make everything going well. 3. Mcdonalds(麦当劳)                               Mcdonalds did worst than KFC in localisation, so it has less stores than KFC in China. The translation has no special meaning. As a matter of fact, it just sounds like a foreigner name. 4.KFC(肯德基) To be honest, I have no idea how this Chinese name derives, but

Top 10 Korean Variety Show(my list)

1.Infinite challenge Infinite challenge  is recognized as the first "Real-Variety" show in Korean television history. It has great influence not only in south Korea but also in east Asia, or maybe worldwide. Basically, as the name indicated, each episode, members try to do various challenge like taxi driver, cleaner, singers,or even international delivery which went to as far as Africa and south polar. In more than 10 years time, members changed a lot, but it still keeps its spirit and keeps challenging. The best episodes are song festivals broadcasting every two years, rowing specials as well as international delivery specials. 2.2 days and 1night 2 days and 1night takes casts to various tourist destinations throughout South Korea. Now it is season 3 and the cast are totally different with former 2 seasons. Only the right first guy is in the show for 10 years. On one hand, we can tour with cast around South Korea and on the hand, we can get to know various foods in

Coach jackets, which color?

There is little difference between coach jackets I guess the only thing that differs is color . Brand loyalty? Yes, this may also count. Then we can have a look at five different coach jackets from five brands. Just chose the one you like. 1. obey 2. vans 3. stussy 4. element 5. lucid fc

The Great Barrier Reef Travelling Tips

Background: Studying in Australia and been to great barrier reef twice. I will talk about two trips and pros and cons of each. Recently, some news were talking about the death of coral in great barrier reef due to pollution and high temperature arising from global warming. It's time to go and see before gone. Trip one: Canberra-Brisbane-Gold coast-Townsville ( Whitsunday Islands)[with friends] Day 1-3: Brisbane (city center, museum,  Lone Pine Koala Sanctuary) Day3:Gold coast (one-day trip, car rental; surfers paradise, pacific fair) Day 4-8: Townsville ( Whitsunday Islands)      Day 4: Airlie beach afternoon tour     Day 5:  Whitsunday Islands (day dream +whitehaven beach) one day tour including snorkeling      Day 6: Great barrier reef scuba diving      Day 7: Helicopter tour of  Great barrier reef including heart reef     Day 8: Back to canberra               Trip two: Canberra-Brisbane-Gold coast-Byron Bay-Cairns[with mom] Day 1-2:Brisbane Day 2